Bvlgari is a name that can quickly be concluded that spelling is incorrect. But as soon as you hear how pronounced Bulgari, and see what the logo looks like, you can guess that this is a luxury fashion brand. It is one of those brands that has existed for many decades and still competes with other luxury retailers. Knowing a little more about the fashion label can give you an idea of their strengths, as well as their direction, as more and more people continue to buy expensive accessories.
history
“V” in Bvlgari is actually a Latin letter for “U”, so it really reads Bulgari. It was named after the Italian surname of the founder, which is Sotirios Voulgaris. His two sons helped him open a jewelry store through dei Condotti as early as 1905 and immediately served high-class and famous people. It was not until the 1970s that the Bvlgari fashion label began making its way to American land in New York, as well as in other key places, such as Paris and Geneva. Control over the business, historically transferred to Sotirious & grandchildren and other relatives, where the brand began to unfold in perfumes and properties. The name even got bigger when Marriott International decided to form a joint venture with Bulgari Spa. Then the big luxury name LVMH Moët Hennessy - Louis Vuitton SA made a deal for all the shares, so the Bulgari family gets 3% from the conglomerate.
Product ranges covered
Bvlgari is still recognized as its own brand, where jewelry remains the center of attention. The brand offers a wide range of wedding and engagement rings, as well as other elegant rings, necklaces and pendants. Earrings, cufflinks, bracelets and chains are also included, so you can purchase a complete range of Bvlgari jewelry.
Since watches are often viewed as jewelry, Bvlgari offers many Italian designs. He manages to combine these designs with traditional Swiss brands to separate his watches from other luxury brands.
No fashion brand is complete without the offers of a bag, belt and wallet, where they use thin leather to make quality products. They even manage to cover other items that many luxury retailers reserve for themselves such money clips, key holders, ties and writing instruments. Even some luxury sunglasses are part of today's Bvlgari catalog.
Bvlgari still provides perfumes and fragrances for men and women. Not only do Bvlgari want people to smell good and unique, but they also want to help people look more beautiful thanks to their skin care products. Finally, Bvlgari has a separate site for hotels and resorts located in Bali, Milan and Tokyo.
Interesting Facts
Bvlgari has been actively involved in philanthropy since 2009. They continue to raise millions of euros to support Save the Children educational programs. They specially created rings to further support the cause. Most people who work in Bvlgari offices are also women.
