According to the survey, about eighty percent of Americans own at least one bowl. These researchers were amazed by many researchers. In the end, the near ubiquitous cell phone also tells the time, like other portable electronic devices such as iPods and laptops. So why do people still buy wrist watches? In particular, why do Americans spend on them more than 6 billion dollars a year? We need to go back to the 1970s to answer.
Switzerland has been home to the best watchmakers in the world for over four hundred years. Until the 1970s, they were so dominant that they occupied about half of the global watch market. No other nation could compete, and some even blamed the Swiss for monopoly. But this simply was not. The truth was that they simply made the best watches. It all came to a screeching halt when a battery-powered watch hit the public in the early 1970s.
The attractiveness of these quartz watches was easily visible: they were accurate but inexpensive because they were made by machines, and not by trained artisans. Most traditional watchmakers went out of business in just a few years. For obvious reasons, this period was later called the quartz crisis or the quartz revolution. Fortunately, the revolution did not last long.
Within a relatively short period of time, consumers began to tire of these cheap disposable hours. This had little to do with the fact that they were digital, not mechanical. The problem was that sentries began to use cheaper and cheaper materials in a desperate attempt to undermine competition at a price. The results were not impressed by the buyers. They craved better watches, even if that meant they had to pay a little more.
By the 1980s, many watchmakers had entered the dangerous market and offered customers what they asked for. Swiss legend opened the store in 1987. Their approach was simple: to offer a new twist on an ancient base product. The founders of the young company were astute enough to know that it didn’t matter to consumers whether their watches were mechanical or digital. They just wanted them to be well prepared. This means no cheap plastic parts or lower materials.
Company founder Eli Ben-Shmuel understood this deeply. He knew that his new firm would not be successful if it did not bring people together exactly the way they wanted. Swiss Legend was one of the first of a new breed that created a new market segment or a niche for luxury watches in the modern era. These unique watches were an attractive sign of ancient craftsmanship and modern design. Let's look at some of their most popular models.
Commander
As you can expect from the name, Commander is a bold and durable watch. The stainless steel case is stainless steel and the scratch-resistant mineral cover protects the oversized pink dial, which displays large Arabic numerals on every even hour mark. The clock handles are silver tinted, and there is a date window next to the three-clock clock. Since this is considered a more casual model, Commander has a thick black strap and a screw-in crown for a comfortable and reliable fit. Watches are equipped with accurate and reliable Japanese quartz movement. It is water resistant to 100 meters (330 feet).
Neptune
Named after the Roman god of the sea, Neptune is a sporty, stylish look that was designed outdoors. The stainless steel case is covered with durable black rubber to protect it from the elements and the inevitable scratches and scratches. The dial of the watch is large and easy to read, with large Arabic numerals on the three, six, nine and twelve hour hour markers. Like many bold Swiss Legend models, Neptune also has glowing extra wide watch and minute hands that can be seen in low light conditions. The watchband is made of thick, textured black rubber, which closes with a three-line fastener. The scratch-resistant mineral cover protects the watch up to 100 meters of water (330 feet). Matched to the Swiss quartz movement, the Neptune is the final time for men with an active lifestyle.
Legato circque
In musical notation, the Italian word legato is used to instruct musicians to play smoothly and evenly. It is only relevant that the Swiss legend named one of its most elegant, attractive models after musical instruction. Thanks to the high-precision Swiss automatic movement with 18 wheels, the Legato Cirque is truly a work of art. This stylish, as functional, watch has a classic black dial with white Roman numerals in each watch index, a date display window of about three clock hours, and also hour, minute and second skeleton hands. The watch band is thin black rubber with a stainless steel clasp. Although it is not intended for outdoor use, with a water resistance of 100 meters (330), Legato Cirque is safe for use in a pool or shower.
All the watches we discussed today are sold online. Take a moment to find your favorite Swiss Legend models.
