Do you have a Movado watch? Have you ever wondered how such a landmark design appeared?
Well, the company was established in 1881 by Achille Ditejm when he was only 19 years old. Since those early beginnings in La Chaux-de-Fonds, Switzerland, the company has become one of the world leaders in the design and innovation of wristwatches.
From an early start, only 6 Ditesheim employees tirelessly adhered to their concept of quality and innovation, and this led to the company winning many awards at Universal exhibitions in Paris, including the prestigious silver medal in 1900.
In this regard, the company has released 8 watches of Swiss watches (Swiss watchmaker -1 mm = 0.43296 ligne), which won the Grand Prix of 1910.
Soon they won rooms full of international awards and patents on wristwatch design and innovation in watch technology.
Innovation Ditesheim did not actually begin with the name of the watch Movado, which translates as “always on the move” in Esperanto. The name was not accepted until 1905. Until today, many of the Movado watch ranges, such as Juro and Luno, are called in the same language.
A quick glance at many of the world's most famous watches will reveal the iconic name.
In 1912, the Movado watch was created and patented with an unusually complex movement that was “shaped” to fit the curve of the wrist of the face. Just a couple of years later, they participated in the Great War, delivering “Soldier's Watch”, which was designed with a grill to protect the face, but still retained the true style of the Movado watch. Just because the war on it does not mean that you can not look good!
Later in 1927, they created a self-winding pocket watch, which used an innovative mechanism to wind it every time it slipped inside and out of its case.
In 1947, Nathan George Horwitt worked as a designer and created the first museum watch (as is now known!). It was based on the sundial styling concept, with its now simple dial and single marker with a golden dot at 12 o'clock.
They later attracted famous artists such as Andy Warhol to create a unique Movado limited edition watch.
In the 1950s, they released the KingMatic, which had an automatic winding mechanism, and a second hand on the same central spindle as the hour and minute hands. Recently, KingMatic was recently launched and brings original features to modern modern technologies, but retains the classic designs of Movado watches.
In 1960, the original design of the Hewitt Museum watches was recognized so significant that it was selected in the collection of the Museum of Modern Art in New York. This and many other artists have developed wrist watches still in museum collections around the world. This is what led to the fact that now the famous design of the dial was known as a museum clock and now turned into a complete collection of men's and women's Movado watches.
Today, Movado is one of the world's leading manufacturers of watches. These are the original ideals of design excellence and technological innovation can be almost 130 years ago, but they can be clearly seen in everything that they produce.
